
Botanical Classification
Heliotrope, scientifically classified under the genus Heliotropium, is part of the Heliotropiaceae family within the Boraginales order, though it was traditionally placed in the Boraginaceae family until taxonomic revisions recognized Heliotropiaceae as distinct. The genus Heliotropium comprises approximately 325 species of mostly herbaceous plants or subshrubs, with Heliotropium arborescens (garden heliotrope) being the most commonly cultivated for ornamental purposes.
The name Heliotropium derives from the Greek words helios (sun) and tropein (to turn), reflecting the historical belief that its flowers turn to follow the sun, though this heliotropic behavior is less pronounced in cultivated varieties. The plants are characterized by 5-merous, tetracyclic flowers with actinomorphic corollas, terminal styles, and modified stigmatic heads.
Their dry fruits split into two or four mericarpids, distinguishing them from related genera. Many species contain toxic pyrrolizidine alkaloids, making them hazardous if ingested by humans or animals.
History
Heliotrope’s history is steeped in both botanical and cultural significance. Native to the Andes of South America, particularly Peru, Heliotropium arborescens was first documented in the 18th century by French botanist Joseph de Jussieu, who introduced it to Europe. Its sweet, vanilla-like fragrance and vibrant blooms quickly made it a favorite in Victorian-era England, where it was a staple in cottage gardens, park borders, and as a standard plant.
The plant’s scent, often likened to cherry pie, inspired its common name and its use in perfumes, particularly in Southern Europe. A notable cultural reference is the vanilla-scented heliotrope laid on Emily Dickinson’s coffin, symbolizing devotion. The 1907 ragtime melody “Heliotrope Bouquet” by Louis Chauvin and Scott Joplin further cemented its cultural prominence.
However, its toxic seeds, containing pyrrolizidine alkaloids, caused liver disease in populations consuming contaminated grains, notably in Tajikistan in the 1990s and 2017. Modern breeding has focused on enhancing fragrance, color diversity, and compactness, reviving its popularity in gardens and as a florist plant.
Identifying Characteristics
Heliotrope is prized for its dense clusters of small, star-shaped flowers, typically 5–10 cm (2–4 inches) across, in shades of deep purple, violet, blue, or white, often with a yellow or white eye. The flowers, borne in coiled, one-sided umbels, emit a strong, sweet fragrance described as vanilla, cherry pie, or almond, intensifying in warm evenings.
The plants grow 30–120 cm (12–47 inches) tall, with H. arborescens typically reaching 30–60 cm (12–24 inches) in cultivation. Leaves are dark green, ovate to elliptical, slightly wrinkled, and hairy, with prominent veins and a corrugated texture. The foliage is alternately arranged, and stems are slightly woody in perennial forms.
The plant’s heliotropic tendency, though less evident in modern cultivars, involves flower clusters subtly tilting toward sunlight. All parts are toxic, causing skin irritation in some and severe poisoning if ingested, particularly in horses. The plant blooms from late spring to fall, attracting bees, butterflies, and hummingbirds.
Native Area & Habitat
Heliotropium arborescens, the most cultivated heliotrope, is native to the subtropical regions of Peru, particularly the Andean highlands. Other Heliotropium species are found across South America, North America, and parts of Europe and Asia. For example, Heliotropium curassavicum (salt heliotrope) thrives in disturbed saline soils, such as dunes, arid grasslands, and coastal areas, from central Canada to Argentina.
Heliotropes prefer moist, well-drained soils rich in organic matter, with a pH of 6.6–7.3, and full sun exposure, though they tolerate partial shade. In their native habitats, they grow in forests, riverbanks, or wet areas, often in sandy or gravelly soils. H. curassavicum is notably adapted to saline and arid conditions, with fleshy, succulent leaves aiding survival in harsh environments. The genus’s diversity reflects adaptations to varied climates, from tropical to temperate zones.
Distribution

Heliotrope’s distribution is nearly cosmopolitan, with species native to South America, North America, Europe, Asia, and parts of Africa. Heliotropium arborescens is native to Peru, Bolivia, and Colombia but has been widely cultivated globally as an ornamental. It is grown as a tender perennial in USDA zones 10–11 and as an annual in cooler climates (zones 9 and below), as it cannot tolerate frost below 5°C (41°F).
Naturalized populations exist in Australia, where H. arborescens is considered an invasive weed, and in parts of North America, particularly H. curassavicum in the U.S. (e.g., California, Texas, Utah) and Mexico. The genus’s spread is driven by ornamental cultivation, seed dispersal, and accidental introduction via contaminated crops.
Old World Heliotropium species likely originated from a single colonization event from the New World, tied to Andean uplift in the Miocene and Pliocene. Commercial cultivation is prominent in Europe, North America, and Asia for garden and florist use.
Landscape and Other Uses
Heliotrope is a versatile plant in landscaping, valued for its vibrant blooms and intoxicating fragrance. It is ideal for cottage gardens, mixed borders, and edging along pathways, where its scent can be enjoyed. Compact cultivars like ‘Princess Marina’ are perfect for containers, hanging baskets, or window boxes, adding color and aroma to patios and balconies.
The plant’s ability to attract pollinators like bees, butterflies, and hummingbirds makes it a favorite in pollinator gardens. As a houseplant, it thrives in bright, indirect light, bringing its fragrance indoors. In the cut flower industry, heliotrope is used in bouquets and arrangements, though its vase life is shorter than some alternatives.
Historically, its sap was used as a food coloring in medieval French cuisine, and today, H. arborescens is grown in Southern Europe for perfume production, featuring in fragrances like Byredo Heliotropia and Fragonard Héliotrope Gingembre. The plant’s toxicity limits its edible or medicinal use, and it requires careful placement away from children and pets. Its deer resistance and heat tolerance make it a low-maintenance choice for sunny, dry climates.
List of Cultivars
Heliotrope cultivars have been developed to enhance fragrance, color, and growth habits for garden and container use. Below is a comprehensive list of notable cultivars, primarily of Heliotropium arborescens:
- ‘Princess Marina’: Compact, 15–30 cm (6–12 inches) tall, with violet-purple, cherry pie-scented flowers. Highly fragrant, ideal for containers and borders. Royal Horticultural Society Award of Garden Merit winner.
- ‘Marine’: Dark purple to deep blue flowers, 30–40 cm (12–16 inches) tall, with large, 15 cm (6-inch) flowerheads and burgundy-tinted leaves. Strongly vanilla-scented, suited for hanging baskets.
- ‘Fragrant Delight’: Soft purple flowers with intense fragrance, 90 cm (3 feet) tall, with leaves showing purple highlights. Excellent for cut flowers and mass plantings.
- ‘White Lady’ (or ‘White Queen’): Pure white flowers with a strong vanilla scent, 30–45 cm (12–18 inches) tall, elegant for borders and bouquets.
- ‘Mary Fox’: Deep purple flowers with a classic cherry pie fragrance, 45–60 cm (18–24 inches) tall, a traditional favorite for cottage gardens.
- ‘Florence Nightingale’: Taller, up to 60–75 cm (24–30 inches), with highly scented, vivid purple flowers, ideal for back-of-border plantings.
- ‘Iowa’: Light purple flowers with a gummy bear-like scent, 30–40 cm (12–16 inches) tall, compact and suited for containers.
- ‘Alba’: White flowers with an intense vanilla aroma, 30–50 cm (12–20 inches) tall, perfect for contrasting with darker cultivars.
- ‘Sweet Heaven’: Pale lavender flowers, more heat-tolerant, 30–45 cm (12–18 inches) tall, with a softer fragrance.
- ‘Chatsworth’: Deep purple, strongly scented flowers, 45–60 cm (18–24 inches) tall, RHS Award of Garden Merit winner, ideal for formal gardens.
- ‘Aurea’: Light purple flowers with a delicate scent, 30–50 cm (12–20 inches) tall, valued for its subtle color and compact habit.
Other species, like Heliotropium amplexicaule (clasping heliotrope) with bright purple clusters and Heliotropium curassavicum (salt heliotrope) with white-to-purple blooms, are less common but used in specific landscapes for their resilience.
Cultivation of Heliotrope Flower
Plant Selection and Propagation
Select high-quality Heliotropium arborescens seeds or plants from reputable nurseries, choosing cultivars like ‘Princess Marina’ or ‘Marine’ for their fragrance and compact growth. Propagation is typically done via seeds or stem cuttings. Sow seeds indoors 10–12 weeks before the last frost, as germination takes 14–28 days at 20–24°C (68–75°F).
Use a sterile seed-starting mix, lightly covering seeds with 0.5 cm (1/4 inch) of soil, as they need darkness to germinate. Alternatively, take 5–10 cm (2–4 inch) softwood cuttings in late summer, root them in moist perlite, and overwinter indoors for spring planting. Cuttings ensure true-to-type plants, while seeds may vary slightly.
Soil Requirements
Heliotrope thrives in fertile, well-drained soil with a slightly acidic to neutral pH (6.6–7.3). Incorporate organic matter like compost or well-rotted manure to enrich garden beds, ensuring good drainage to prevent root rot. Sandy loam or loamy soils are ideal.
For containers, use a high-quality potting mix with added perlite or vermiculite to enhance aeration and drainage. Avoid heavy clay soils, which retain too much moisture. Adding a handful of sand to the planting hole can improve drainage in denser soils.
Light and Temperature
Plant heliotrope in full sun, providing at least 6–8 hours of direct sunlight daily for optimal blooming and fragrance. In hot climates (above 30°C/86°F), partial afternoon shade prevents leaf scorch and wilting. Ideal daytime temperatures range from 18–24°C (65–75°F), with nighttime temperatures above 10°C (50°F).
Heliotrope is hardy in USDA zones 10–11 but grown as an annual in zones 9 and below, as it cannot tolerate frost below 5°C (41°F). Protect plants from cold snaps with row covers or move containers indoors in cooler climates.
Planting
Plant heliotrope outdoors after the last frost, typically in late spring (May–June), when soil temperatures reach 15°C (59°F). Space plants 20–30 cm (8–12 inches) apart to allow for air circulation and bushy growth. Dig holes slightly larger than the root ball, setting plants at the same depth as in their nursery pots.
For containers, use pots at least 25–30 cm (10–12 inches) deep to accommodate roots. Water thoroughly after planting to settle the soil. If growing as a houseplant, place near a south-facing window with bright, indirect light.
Watering Practices
Keep soil consistently moist but not waterlogged, as heliotrope prefers even moisture. Water deeply 1–2 times per week, depending on climate, allowing the top 2–3 cm (1 inch) of soil to dry between waterings. In containers, check daily during hot weather, watering when the surface feels dry. Avoid overhead watering to prevent fungal diseases, using drip irrigation or watering at the base.
Overwatering can lead to root rot, while under-watering causes wilting and reduced flowering. Mulching helps retain moisture and reduce watering frequency.
Fertilization
Feed heliotrope every 2–3 weeks during the growing season (spring to fall) with a balanced, water-soluble fertilizer (e.g., 10-10-10 or 15-15-15) to support vigorous growth and blooming. Alternatively, apply a slow-release granular fertilizer at planting, supplemented with liquid feed monthly.
Use a half-strength dilution to avoid over-fertilizing, which can cause leggy growth and fewer flowers. Phosphorus-rich fertilizers (e.g., 5-10-10) enhance bloom production. Reduce feeding in fall as plants slow growth, and cease in winter for overwintered plants.
Mulching
Apply a 5–7 cm (2–3 inch) layer of organic mulch, such as bark, straw, or compost, around plants to retain moisture, suppress weeds, and regulate soil temperature. Mulch is especially beneficial in hot climates to keep roots cool and in dry regions to reduce evaporation.
Keep mulch 2–3 cm (1 inch) away from stems to prevent rot. Refresh mulch mid-season to maintain its effectiveness. In containers, a thin layer of gravel or pebbles can serve a similar purpose while improving aesthetics.
Pruning and Deadheading
Pinch back young plants when 15–20 cm (6–8 inches) tall, removing the top 2–5 cm (1–2 inches) to encourage bushy growth and more flower clusters. Regularly deadhead spent blooms by snipping them just above a leaf node to promote continuous flowering from late spring to fall.
In mid-summer, trim leggy stems by one-third to rejuvenate plants and stimulate a second flush of blooms. For overwintered plants, cut back to 10–15 cm (4–6 inches) in late fall to prepare for dormancy.
Pest and Disease Management
Heliotrope is susceptible to pests like aphids, whiteflies, and spider mites, which can be controlled with insecticidal soap, neem oil, or strong water sprays. Check undersides of leaves regularly for infestations. Fungal diseases, such as powdery mildew and botrytis, occur in humid or poorly ventilated conditions.
Ensure good air circulation, avoid overhead watering, and apply fungicides if needed. Remove and destroy affected foliage to prevent spread. Slugs may target young plants; use diatomaceous earth or traps to manage them.
Support for Taller Plants
While most heliotrope cultivars are compact, taller varieties like ‘Florence Nightingale’ (60–75 cm/24–30 inches) may require support in windy areas. Install small bamboo stakes or hoop supports when plants reach 20–30 cm (8–12 inches) tall, tying stems loosely with twine.
For mass plantings, low netting can provide unobtrusive support. Containers rarely need staking due to the plant’s compact habit. Support ensures tidy growth and prevents damage to flower clusters.
Overwintering
In zones 9 and below, heliotrope is grown as an annual or overwintered indoors to protect from frost. Before the first frost, dig up plants, pot them, and place in a bright, cool location (10–15°C/50–59°F) with reduced watering. Alternatively, take cuttings in late summer to propagate new plants for spring.
In zones 10–11, heliotrope can remain outdoors year-round, with light mulching to protect roots. Prune back in late winter to encourage spring growth. Indoor plants may bloom sporadically with sufficient light.
Container and Indoor Cultivation
Heliotrope excels in containers, hanging baskets, or as a houseplant, especially compact cultivars like ‘Princess Marina’. Use pots with drainage holes, filled with a well-draining potting mix. Place in full sun or bright, indirect light indoors, rotating pots weekly for even growth.
Maintain indoor temperatures above 15°C (59°F) and mist occasionally to boost humidity. Water when the top 2 cm (1 inch) of soil is dry, and fertilize monthly. Containers allow flexibility to move plants indoors during cold weather or to enhance patios and balconies.
Harvesting and Post-Harvest Care
For cut flowers, harvest heliotrope when flower clusters are fully open, ideally in the morning. Cut stems at a 45-degree angle just above a leaf node, using clean shears, and place immediately in lukewarm water with floral preservative.
Remove lower leaves to prevent rot. Store cut flowers at 2–4°C (36–39°F) in a cooler to extend vase life, which typically lasts 5–7 days. Recut stems and change vase water every 2 days. Heliotrope’s fragrance makes it a charming addition to small bouquets or mixed arrangements.